The Creative's Couch

Model Turned Content Creator: Danubia Sousa On Monetising Your Social Media.

Gemma Naylor

Imagine arriving in a foreign city without knowing the language and eventually becoming a prominent face in the modeling world. That's the remarkable journey of Danubia Souza, our guest in this episode of The Creative's Couch. We explore how an unexpected encounter on Oxford Street set her modeling career in motion, allowing her to travel to 46 countries. But Danubia's story doesn't end on the runway. Her natural creativity and passion for authentic sharing led her into content creation, where she shuns the traditional "influencer" label, instead choosing to let her interests guide her posts. As a mother of two, she seamlessly integrates family life into her online presence, offering her followers genuine insights and tips.

The allure of influencer life comes with its own set of challenges, especially for younger generations, and Danubia provides a candid glimpse into this world. We discuss the enticing nature of freebies and the crucial role of maintaining a firm value system. Motherhood has significantly shaped her professional path, highlighting the necessity of setting boundaries. Danubia bravely shares personal stories, including dealing with the darker side of public visibility like stalking, and the imperative of safeguarding privacy in the digital realm. This episode invites listeners to reflect on the balance between virtual presence and real-life priorities, urging awareness and caution as they navigate the ever-growing digital landscape.